About Us

A Mom & Daughter Duo Who Love a Good Hand-Me-Down

Hi, I’m Evelina—mom of three, puzzle lover, audiobook listener, and part-time hammock dweller. I fell in love with Hand Me Up while trying to keep up with my kids’ constant growth spurts—without breaking the bank or spending hours shopping. I’ve been a lifelong thrifter (thanks to my mom!) and still shop secondhand for my family today. I’m all about keeping things simple, sustainable, and a little bit fun.

When I learned that Kara and Nicole were closing this beautiful business they built, I couldn’t imagine letting it go. Their mission aligned so perfectly with how I was already raising my kids—and I knew I wanted to carry it forward.

My mom, Loreta, is a teacher, hand-me-down pro, PBS fan, and European pastry enthusiast. She raised me and my brother in Eastern Europe, where choices were limited and creativity was everything. Thrifting, mending, and making do were a part of daily life, and those habits became our bond early on. Now she brings that same resourcefulness, heart, and old-school ingenuity to the Hand Me Up community.

And so here we are—a mother and daughter, generations of thrift-lovers, teaming up to bring new life to this business. We’re honored to keep Hand Me Up going, and we can’t wait to send a little bit of our family’s care and joy to yours.

From our home to yours,

Evelina & Loreta 🩷💛🩵

👯 The Original Founders

Nicole & Kara: Friends, Moms, and Secondhand Superstars

Hand Me Up was started by two longtime friends, Nicole and Kara—fellow moms who believed in the magic of a good hand-me-down and wanted to make life a little easier (and greener) for busy families.

As their own kids grew, they found themselves constantly swapping out clothes and wondering: why isn’t there a better way to keep great clothes in use? That question sparked the idea for Hand Me Up—a simple, smart solution for passing along pre-loved kids’ clothes and receiving stylish capsule bundles in return.

They built this business with heart, care, and a big vision for sustainability—and that vision still inspires everything we do today.

💫 Join the Movement

By shopping secondhand, you’re helping reduce waste, support families, and give clothes a second (or third!) life. Check out our Mix & Match Wardrobe! 🩷💛🩵